Rosie the Elephant

January 8, 2024 by Leave a comment

In the 1920s, Carl Fisher used elephants in the development and the promotion of Miami Beach. Ed Ballard, a fellow Hoosier, gave him the first elephant as thanks for a trip to one of Fisher’s Miami Beach hotels. Ballard was the owner of six circuses including the Hagenbeck-Wallace Circus, one ...

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Carl Fisher and his Bicycle Promotions

January 8, 2024 by Leave a comment

By all accounts, Carl Fisher was a promotional genius. Sit back and enjoy some of the tales of Carl Fisher. Some of these will probably have you scratching your head wondering if they are indeed true. Most of the stories are from secondary sources and in some cases appear to stretch ...

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The Jigger Award

January 6, 2024 by Leave a comment

Jigger Sirois is immortalized in Indianapolis 500 history as having bad luck during qualifying. So much so, there is an award named after him…the Jigger Award.

May 17, 1969, dawned with an overcast sky. It was Pole Day, the first day of qualifications for the Indianapolis 500.  Soon it began ...

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Book Review: The Master Driver of the World, the 1914 Cactus Derby by Mark Dill

January 6, 2024 by Leave a comment

The Cactus Derby, officially known as the Los Angeles to Phoenix Endurance Run, began in November 1908. The 1914 race was 728 miles spanning three days with stops in Needles, California, and Prescott, Arizona. This was a test of the mettle of the participants—both men and the cars.

Mark Dill ...

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Carl Fisher and his Bicycle Promotions

January 6, 2024 by Leave a comment

By all accounts, Carl Fisher was a promotional genius. Sit back and enjoy some of the tales of Carl Fisher. Some of these will probably have you scratching your head wondering if they are indeed true. Most of the stories are from secondary sources and in some cases appear to stretch ...

Continue reading...
Published in Uncategorized